Project 13ClientAdidasFootball Boots – Digital Lookbook
In this series, football boots are removed from their usual context and placed in a pure white studio. Shadows of stadium elements are projected as abstract architecture, framing the product in an uncommon way. The shoot borrows from fashion language to present performance through style.
CArt Direction and Creative concept development
Pre-production planning
Creative briefing and team alignment
On-set Art direction and styling of product stills
Post-production: image selection, retouching, asset delivery
Photography: Sebastian Lager
Production: About Kokomo
Location: Barcelona